In Q1 2025, we partnered with NYC-based photographer Yunhee Kim, known for capturing everyday beauty with a refined, editorial eye. The resulting photography highlights both the quality and versatility of our wedding stationery—keeping the product as the hero while elevating the overall aesthetic.
The result is a fresh perspective and a cohesive new visual language that showcases the full creative potential of Shutterfly: the freedom to mix and match colors, customize fonts, and refine designs to build a truly personal wedding brand.
In Q3 2025, we expanded the library with a supplemental shoot alongside Dana Gallagher, bringing even more style, energy, and dimension to our growing collection of product photography.
Brand: Shutterfly
Type: Brand Identity & Photo Art Direction
Year: 2025
Team:
VP, Creative: Jessica Podoshen / CD: Levi Lowell / CD Editorial: Caitlin Kenney / ACD: Bobbie Huckleberry / Design: Alisa Messing & Mike Kay / Photo Sourcing/Editor: Maggie Callahan / Photographer: Dana Gallagher & Yunhee Kim / Stylist: Pam Morris & Veronica Olson / Retouching: Ed Fruin / Production: Happy Little Productions
